Malam Jabba (MJ) Ski Resort
Highlighting year round attractions and premium facilities to turn browsers into booked guests.
Brief
The summer campaign aimed to attract tourists and adventure sports lovers to increase bookings and boost brand awareness.
Results
Challenge
In a competitive tourism market with countless destinations across Pakistan, MJ needed to stand out as the top choice for adventure seekers and families alike.
Insights
Travelers seek cool weather with unique experiences. Malam Jabba is thea only destination offering mountain views, adventure sports, diing, and family-friendly stays, all in one place.
Ideas
Transform Malam Jabba into a dream escape destination by leveraging its cool climate, majestic peaks, adventure packed activities, diverse eateries, and strong family appeal to position it as Pakistan’s must visit summer destination.
Execution
We crafted a data driven lead-gen campaign on Meta and Google, combining personalized ads with intent based targeting to capture low hanging fruits, generate maximum SQLs and efficiently convert them into loyal customers.
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(MJ) Ski Resort
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